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Guotai Road 127 Longfudan Science Park Building 1 Building 5, Yangpu
Shanghai China.

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Weekend: 10AM - 5PM

Tiffany Kushner

A content intern from Donghua University's Center for International Programs in Spring 2023. At the time, a senior bachelor's marketing student interested in topics SEO, SEM, CRM, data analysis, and visual communications. Her pastime include learning to code and strolling in one of Shanghai's hundreds of public parks.

Joined: February 8, 2023
Articles: 8
Comments: 1

China Cosmetics, Market Reports

Infographic: Chinese Aesthetics Consumer Satisfaction Report 2022

An aesthetic consumer taking a post surgery photo for an after effect photo by the medical professional.

What are factors causing Chinese aesthetic consumers’ dissatisfaction? We illustrated the latest report from Cloud Network Information and Chinese Aesthetic Medical Professional New Media “E-Beauty Forefront”. Read on to find out more facts. In 2022, the Chinese aesthetic consumer satisfaction…

Tiffany Kushner
March 21, 2023

Xiaohongshu

How Little Red Book unlocks offline?

Little Red Book’s current e-commerce packaging says “Life is short, just buy it.”

Short-form video giants like Douyin have dominated the purchase conversion with a combination of livestream in app stores. And so have e-commerce giants like T-mall and Taobao. However, Little Red Book (LRB) is developing new user features to compete against…

Tiffany Kushner
March 15, 2023

Market Reports

Infographic: 2022 China Internet Advertainment Report

Do you want to know how black swan incidents affected the digital ad market? We extracted interesting trends from Interactive Marketing Laboratory in Zhongguancun’s annual China Internet Advertainment Data Report. Despite peak growth in 2015, revenue didn’t cease to grow…

Tiffany Kushner
March 13, 2023

Content marketing, News feed ad

How Chinese Marketers Use Native Ads

What Is Native Advertising? Also known as news feed ads and information stream advertising, it’s a form of paid media that’s different from display ads. Stream refers to the placement in the news section of social media platforms or…

Tiffany Kushner
March 6, 2023

China SEO, Market Reports

Infographic: Chinese Netizens and Search Engine Users

Hands holding up colorful paper cuts with hand drawn symbols of smiley faces, word bubbles, magnifying glasses, rockets, signals, lit lightbulb, laptop, cursor, thumbs up, and a letter's outline.

Do you know there are more than 1.06 billion Chinese searchers today? Report by China Internet Network Information Centre tells us which Internet users are more receptive to online marketing. People heard of TikTok, but did you know Chinese youngsters…

Tiffany Kushner
February 28, 2023

Douyin/Tiktok, Live-streaming, Market Reports

Infographic: Differences in TikTok and Douyin

An infographic about the differences in TikTok and Douyin. Click the button below first. Then, find on the top right corner an outgoing arrow, click to find the “download image” button. Interested to learn more? Go to our blog and…

Tiffany Kushner
February 21, 2023

Baidu, China SEO

How Culture Relates to Baidu Keyword?

Companies embarking on a search engine optimization campaign require the technical professional services. First, companies must meet the unique characteristics of Chinese consumer behavior and consumer market. Baidu keyword technology reflects the specialization’s application for digital marketing services. Linguistic cultures…